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Multi-Platform Content Creation: The Configuration of Creator Ecology through Platform Prioritization, Content Synchronization, and Audience Management

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Part of RN Collins, selected work

What this source shows

A CHI 2023 interview study of 21 cross-platform creators by Ma, Gui, and Kou. It finds creators prioritize platforms, synchronize content, and move audiences between platforms.

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Published 2023-04-19.
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Why it matters

Creators who depend on several platforms need a plan for holding onto their audience.

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